UGG at the Airport by Dovetail Design Group
UGG is brand with a distinctly Australian heritage and while its story started with a pair of cozy sheepskin boots back in 1978, the brand now has stores across the globe. One of its latest is located in the Melbourne International Airport was designed by Dovetail Design Group and features our Nudie Pendants!
Dovetail Design Group is a Sydney based interiors, graphic and signage design studio known for creating engaging retail and commercial spaces. Their vision for the new UGG kiosk was for a luxurious, yet unpretentious design using clean and simple lines softened by warm textural finishes.
“We were engaged to create a retail kiosk with a premium look and feel to complement the high standard of retail spaces in Melbourne International Airport,” says Rose Gates, senior designer at Dovetail.
The store’s design is open and generous in space to provide flexibility in the arrangement of product categories and to allow customers to easily navigate through the various fixtures.
“Each fixture is custom designed and feature glass-fronted panels with internal LED lighting,” says Rose. “Solid timber display cubes are also strategically positioned in the main display cabinet, acting as a tool to highlight promotions and to feature some of UGG’s more select products on offer.”
The design also features integrated ‘lamp posts’, which function as a decorative design element and a device to express opulence.
“Key elements that make the design distinctive include the incorporation of premium finishes that balance welcoming, earthy tones against polished surfaces that are high-end and sophisticated,” says Rose. “Visual and tactile warmth is similarly achieved by contrasting textures, which are appealing to observe and even more desirable to touch. You will discover a combination of juxtapositions within the space including sandblasted wood on honed ceramic tiles to raw steel metal with soft leather upholstery.”
Our Nudie pendants provide another layer of appeal to the design. Crafted in Melbourne from powder-coated or brass-plated wire, their beautifully simple form is inspired by Japanese lanterns.
Rose says our Nudie pendants are a glowing addition to the UGG store. “As well as providing a sense of luxury within the space, brass accents are an essential part of the overall design scheme,” she says. “The Nudie Pendant was an excellent fit due to its distinctive lightweight wire frame, allowing the sparkle of the light bulb to gleam through. We also like to support local Australian designers and suppliers wherever possible.”
We couldn’t agree more!
